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LATEST FROM THE BLOG

Case Study: Second-time founder on launching Akoova with Osvaldo Spadano (Akoova)

By Koyal Makwana | November 25, 2021

This episode’s guest is Osvaldo Spadano, Founder & CEO of Akoova. Osvaldo discusses becoming a second-time founder and launching Akoova with Alexander Theuma, CEO of…

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LATEST PODCASTS

Case Study: Second-time founder on launching Akoova with Osvaldo Spadano (Akoova)

By Koyal Makwana | November 25, 2021

This episode’s guest is Osvaldo Spadano, Founder & CEO of Akoova. Osvaldo discusses becoming a second-time founder and launching Akoova with Alexander Theuma, CEO of SaaStock. A learning that Osvaldo shares is not to keep your eyes on the prize and be so caught up in what the results are going to be – they are just by-products of your hard work that you do on a daily basis. Listen to the full episode for Osvaldo’s story, watch the video…

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ALL POSTS

Case Study: Second-time founder on launching Akoova with Osvaldo Spadano (Akoova)

By Koyal Makwana | November 25, 2021

This episode’s guest is Osvaldo Spadano, Founder & CEO of Akoova. Osvaldo discusses becoming a second-time founder and launching Akoova with Alexander Theuma, CEO of SaaStock. A learning that Osvaldo shares is not to keep your eyes on the prize and be so caught up in what the results are…

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Top mistakes CEOs make when scaling

Top Mistakes CEOS make when scaling from $10MM to $100MM with Shelley Perry (Scalelogix Ventures)

By Koyal Makwana | November 18, 2021

This episode’s guest is Shelley Perry, General Partner of Scalelogix Ventures. Shelley discusses the top mistakes that CEOs make when scaling from $10MM to $100MM. The first mistake Shelley discusses when CEOs are scaling is that they don’t understand what advice they should filter out, which advice they should gravitate…

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Learnings for early stage SaaS startups with Michael Cardamone (Forum Ventures)

By Koyal Makwana | November 11, 2021

This episode’s guest is Michael Cardamone, CEO & Managing Partner of Forum Ventures. Michael discusses some of his top learnings for early stage SaaS startups. One learning he talked about is that you need to be able to answer the question: “What are the things people need to believe for…

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SaaStock 2022: Friends & Family Sale – TICKETS ARE LIVE!

By Koyal Makwana | November 11, 2021

“The best SaaS conference for SaaS Founders, VCs and Execs in Europe. Period.” – Christoph Janz, Managing Partner, Point Nine Capital It’s official: SaaStock will be back IN-PERSON at the RDS in Dublin, 17-19 October 2022. Join 5,000 SaaS founders, execs and investors at SaaStock 2022: the go-to global SaaS…

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Go global as a SaaS company appvizer

How to Successfully Go Global as a SaaS Company in 3 Steps

By Koyal Makwana | November 10, 2021

This is a guest blog post by Appvizer. Step 1: Choose the right country/countries to expand into Sometimes this part can be the hardest, picking what new market to move your business to can be a daunting question. So start by running through a couple of questions:  Do we already…

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5 impactful decisions that helped lemlist bootstrap to $10mill ARR in 3.5 years with Guillaume Moubeche (lemlist)

By Koyal Makwana | November 4, 2021

This episode’s guest is Guillaume Moubeche, CEO & Co-Founder of lemlist. lemlist passed the $10mill ARR mark in September 2021 and in this episode, Guillaume shares five impactful decisions that helped lemlist bootstrap to that milestone in 3.5 years. Some of his impactful decisions include: To document everything when starting…

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How To Reduce Your SaaS Customer Support Tickets Using a Knowledge Base

By Koyal Makwana | November 3, 2021

This is a sponsored post by Kovai.co, written by Gowri Ramkumar. Customers are the backbone of any business and SaaS products are built to provide business value to them. Customers use SaaS products to solve the business problem they have and are able to achieve desired business outcomes. All SaaS…

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Mark Roberge - sales acceleration formula

Sales Acceleration Formula 2.0, with Mark Roberge (Stage 2 Capital)

By Koyal Makwana | October 28, 2021

This week’s episode on the SaaS Revolution Show is an exclusive session we recently hosted for our SaaStock Founder Members. The episode features Mark Roberge, Managing Director of Stage 2 Capital (Prof at Harvard HBS; former CRO at HubSpot and the author of Best Seller “The Sales Acceleration Formula“) as…

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Getting to the first meeting: 3 factors to consider when fundraising

By Waqar Wasti | October 27, 2021

“Software is eating the world” According to Accel’s Euroscape 2021, private cloud companies in the US, Europe, and Israel have raised a whopping $78B YTD. The rise of distributed cloud infrastructure and no/low-code platforms has meant it’s never been easy for people to launch a product, validate it at market,…

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The First Three Years of a SaaS Business, with Tariq Rauf (Qatalog)

By Jessica Ramesh | October 21, 2021

This episode’s guest on the SaaS Revolution Show is Tariq Rauf, Founder & CEO of Qatalog. Tariq discusses the journey of the first 3 years of a SaaS business with Alexander Theuma, CEO of SaaStock. Tariq shares: his journey of coding from a young age the steps he took when…

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Accelerating Early SaaS Growth While Building a Sustainable Business

By Jessica Ramesh | October 20, 2021

This is a sponsored post by AWS, written by Afza Wajid, Bill Tarr, and Tomaz Perc. Software as a service (SaaS) can be an effective strategy for delivering accelerated growth and increasing the value of a business. This is reflected in publicly traded SaaS companies consistently outperforming market indices such…

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SaaStock EMEA 2021: Our Top Highlights

By Koyal Makwana | October 18, 2021

SaaStock EMEA Online was a great success this year, with: Invaluable learnings and strategies shared by 60+ incredible experts in the SaaS field Two days of jam-packed content sessions One day of actionable and hands-on workshops Here are some of our key highlights from the event… Day 1: People, Runway…

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The Accel SaaS Euroscape 2021 Report

By Jessica Ramesh | October 14, 2021

This episode features Philippe Botteri, Partner at Accel, and Harry Stebbings, Founder of 20VC. Harry interviews Philippe about the Accel Euroscape 2021, which was unveiled on Day 1 of SaaStock EMEA. 70% of the top 100 SaaS companies in the Euroscape came from the UK, France, Israel and Germany. Listen…

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Global Dominance, with Philippe Botteri & Varun Purandare (Accel)

By Jessica Ramesh | October 7, 2021

Ahead of SaaStock EMEA 2021 next week, Philippe Botteri (Partner, Accel) & Varun Purandare (Vice President, Accel) are in conversation with Alex Theuma to discuss the upcoming Accel Euroscape 2021 unveiling which will take place at SaaStock EMEA! This will be the 6th year (and counting) that Accel have revealed the…

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Your go-to Global Expansion Strategy

By Jessica Ramesh | October 5, 2021

“Building a SaaS business is very hard. And just because you have the best product doesn’t mean you’ll be successful”, said Jonno Southam, Venture Capital Business Development Manager at Google (ex-AWS) at SaaStock EMEA Online 2020. Founders typically hire a sales leader as their first commercial hire and founders are rarely experienced in…

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Bootstrapping to $29M ARR or $80M in LTV, with Nathan Barry (ConvertKit)

By Jessica Ramesh | September 30, 2021

This episode’s guest on the SaaS Revolution Show is Nathan Barry, Founder & CEO of ConvertKit. Nathan discusses bootstrapping to $29M ARR or $80M in LTV with Alexander Theuma, CEO of SaaStock. Nathan shares: how ConvertKit came about as a result of SaaS tools such as MailChimp not suiting their…

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Combining top down and bottom up sales motion in the most efficient way

By Jessica Ramesh | September 23, 2021

In this episode of the SaaS Revolution Show, SaaStock’s CEO Alex Theuma is in conversation with Bernadette Nixon, CEO of Algolia.Bernadette discusses ways to combine top down and bottom up sales motion in the most efficient way. Bernadette shares: – In what scenario should a company use a top down…

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Moving from ‘Piecemeal’ to Repeatable Scaleable Marketing that works

By Jessica Ramesh | September 16, 2021

This week’s episode on the SaaS Revolution Show features Georgiana Laudi & Claire Suellentrop, Co-founders of Forget The Funnel as guests! In conversation with SaaStock’s Alex Theuma, Gia and Claire discuss moving from piecemeal tactics and ad hoc marketing experiments to sustainable growth. They cover: Customers desired experience Unique product…

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SaaStock 2022: Guess Who’s Back [In-Person]

By Sarah ODonoghue | September 15, 2021

It’s official: SaaStock 2022 will be taking place in-person at the RDS in Dublin on 18-19 October, 2022. We founded SaaStock six years ago because the SaaS industry needed an unbiased space to come together, connect, and create. So we created SaaStock to be a place for the best and…

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Don’t go it alone

By Alex Theuma | September 14, 2021

As a founder myself, I did it the hard way. I tried to navigate my way through growth without a group of peers to act as a sounding board. I didn’t look to see if maybe someone else had done what I was about to do. I made good decisions,…

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The Art of saying ‘No’ and still being Customer Centric

By Jessica Ramesh | September 9, 2021

The latest episode on the SaaS Revolution Show features Krish Subramanian, CEO of Chargebee as a guest! Krish is in conversation with SaaStock’s Alex Theuma to discuss the ways to drive customer centricity but also being able to say ‘no’ when necessary. There needs to be a balance. He also…

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How to adapt your marketing – Georgiana Laudi, Forget the Funnel [SaaStock How To Series]

By Jessica Ramesh | September 7, 2021

“Learning as much as you can about your customers and delivering the best, most appropriate experience to them is still paramount here”, said Georgiana Laudi, Growth Advisor & Co-founder of Forget The Funnel, on SaaStock’s How-To Series. Last March, we all saw slowed, inconsistent growth. You were no longer able…

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Paving New (Ui)Paths: The Story Behind Europe’s First Decacorn

By Jessica Ramesh | September 2, 2021

Last year, in spite of global market concerns, we’ve seen strong prospects for SaaS stocks. This is no better reflected in the meteoric rise of Europe’s first decacorn. UiPath’s win reflects the value of leveraging AI in SaaS, the innovation of the European ecosystem and the benefits of being global…

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The Growth Engine that took Hotjar from zero to $10 million ARR in one straight line

The Growth Engine That Took Hotjar From $0 to $10M in One Straight Line

By Jessica Ramesh | August 31, 2021

“Investing in ‘experience’ for us is an opportunity, not a cost”, said David Darmanin, CEO of Hotjar, on the SaaStock stage. What were the five critical components of Hotjar’s growth engine early on? David shares the five components: Acceleration – “The wave” that made it possible for Hotjar to hit $10…

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