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LATEST FROM THE BLOG
This autumn, SaaStock19 returns to its spiritual home; Dublin, a city renowned for its friendly inhabitants and famously generous hospitality. While our events run across…
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LATEST | MARKETING & GROWTH
LATEST | DIVERSITY & INCLUSION
LATEST | INTERNATIONALIZATION
LATEST PODCASTS
This week’s guest on the SaaS Revolution Show is Sophia Eng, VP of Growth Marketing at Trade the Fifth and Founder of Women in Growth, a support group for female executives. In August 2017 an article she wrote in response to an internal memo that a Google engineer had written to discredit the ability of women to be in STEM careers, became viral overnight. Quoting outdated facts, the internal memo was leaked to the public and as soon as Sophia…
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20 Exciting European SaaS Companies with “Euro Vision”
This autumn, SaaStock19 returns to its spiritual home; Dublin, a city renowned for its friendly inhabitants and famously generous hospitality. While our events run across the globe throughout the year and attract an international crowd that reflects this, our flagship event is firmly rooted in Europe. it’s always wonderful to…
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Retention-driven growth: How to sustainably boost revenue in 5 steps
This is a guest post by Guy Marion, Co-founder and CEO of Brightback about retention-driven growth. Guy is one of many excellent speakers we will host at SaaStock West Coast, taking place September 10-11. Grab an early bird ticket (our best possible price) before Friday, July 19th to see him and…
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VIDEO: Cancer hardship and the f*ckery of being a founder
VIDEO: Cancer hardship and the f*ckery of being a founder – Patrick Campbell Are you a first time founder? Or a co-founder of a SaaS company? Learn how Patrick Campbell did “everything wrong” when he first started out as a co founder of ProfitWell. In this video you will learn:…
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Why SaaS companies need a diverse leadership to foster innovation
This week’s guest on the SaaS Revolution Show is Sophia Eng, VP of Growth Marketing at Trade the Fifth and Founder of Women in Growth, a support group for female executives. In August 2017 an article she wrote in response to an internal memo that a Google engineer had written…
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VIDEO: How to Design a Killer SaaS Sales Email – Steli Efti
VIDEO: How to Design a Killer SaaS Sales Email – Steli Efti Learn how Steli Efti rolls out a Killer SaaS sales email campaign. In this video you will learn: Learn his simple, 4 x step formula for writing killer sales email campaigns How he launched Close.io, and pivoted from…
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From a convict to 5-time SaaS entrepreneur: the story of Dan Martell
The start of Dan Martell’s entrepreneurial path bears all the hallmarks of a Hollywood film – driving a stolen car, chased by police, with a gun beside him. The latest guest on The Struggle, the Canadian 5-time founder has quite the story of trials and tribulations on the way to…
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It is the best of times for SaaS, what could go wrong?
On the latest episode of the SaaS Revolution Show, we host Rory O’Driscoll, Partner of Scale Venture Partners. Rory talks about the things he believes SaaS entrepreneurs should be mindful of even as the SaaS industry seems to be thriving. Originally from Ireland, Rory moved to California 28 years ago. For 25 of those,…
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Growth Spurt: 40 West Coast Companies With SaaS Saturation Solutions
Ah, growth stage; the difficult second album of the business world. You’ve developed and thoroughly tested a viable concept, obtained seed funding and got the whole operation off the ground. It’s been a colossal effort, but now it’s time to really dig into your energy reserves, preparing to scale successfully,…
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Returns Policy: The SaaStock Partners Back For More in 2019
Re-runs of your favorite TV show, lost pets, high-quality boomerangs. The best things come back, and this is certainly the case for our returning flagship SaaStock partners, all of whom played a vital role in last year’s conference. We’re delighted to be welcoming them back to Dublin this year for…
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Confessions of a serial billion $ category creator
One of the last sessions at SaaStock18 was a bonus one that brought a double dose of Canadian accents – April Dunford in conversation with Mark Organ. Even though they spoke at 420 on the day weed was legalized in Toronto, the topic they covered on the day was category…
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Taking the pain out of conferences
Conferences can be a drag. You land at 6am, jetlagged and grumpy, fight your way through passport control, and (as long as the airport haven’t lost your bags), make your way straight to the venue in a surge price Uber. The venue is overwhelming, the WiFi is painfully slow, and…
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How to win with content marketing in 2019
On the latest episode of the SaaS Revolution Show, we speak with Alison Murdock, CMO of SocialChorus, a platform for planning, creating, publishing, and measuring employee communications. Alison has spent the last 25 years in Silicon Valley working in a variety of media and SaaS companies. She started her career…
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How will you grow your SaaS at SaaStock West Coast?
SaaStock West Coast is the region’s most actionable conference for growth stage B2B SaaS teams – and we are excited to announce that the agenda is now live. Following our extensive research, identifying the core challenges of SaaS founders, executives and investors, we’ve organized an event to address the most…
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How vulnerability made Liam Boogar-Azoulay a better SaaS executive
On this month’s episode of the Struggle, Alex Theuma speaks with Liam Boogar-Azoulay, Head of Marketing at MadKudu, a predictive lead scoring solution for SaaS companies. Liam has had somewhat of an unusual path professionally and personally. When everyone was moving to Silicon Valley, he moved away from it, landing…
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How to make the right hiring decisions to support growth
On this week’s episode of the SaaS Revolution Show, we talk with SaaStock East Coast speaker Eran Ben Shushan. He is co-founder and CEO of Bizzabo, a holistic event management platform, and shares how to make the right hiring decisions as a company grows. Originally from Tel Aviv, Israel, Eran…
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12 brilliant attendees you should meet at SaaStock East Coast
As we pack our bags and gear up for next week’s SaaStock East Coast, we wanted to tell you about 12 attendees you should take the time to meet. They are part of an exceptional group of SaaS founders and executives that we are fortunate to welcome. They come from…
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Power To The People: Tara Robertson Speaks Up For Voice Of The Customer
The first thing to know about Tara Robertson, Sprout Social’s doyenne of digital marketing, is that she gets results. The second is that voice of the customer is the thing she will absolutely swear by. A fleeting pass at her professional history shows a clear trajectory of impact and influence,…
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Beasts From The East: 15 SaaS Startups Shaking Things Up On The East Coast
A fast pace of life, iconic historical sites, distinct seasons and Ivy League colleges. The East Coast is known for many things, but until recent years, startup culture was mostly strongly associated with that power player way out West, Silicon Valley. However, the Atlantic tide is turning. As demonstrated by…
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How to build company culture right with Diane Adams, Sprinklr
On this week’s episode of the SaaS Revolution Show, we speak with Diane Adams, Chief Culture and Talent Officer at Sprinklr and author of the book It Takes More than Casual Fridays and Free Coffee about how to build company culture right. Diane has devoted her career to building and…
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The one thing all SaaS founders need for success
Since the first SaaStock conference in 2016, I have often gravitated towards glorifying founders; their successes and lifestyles. I have not been alone in this. Founders achieve hero status in our culture for the effort they put in building and growing their companies. Yet it is becoming increasingly clear to…
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34 SaaS-Focused East Coast VC Firms To Keep On Your Radar
Coke and Pepsi. Gates and Jobs. Marvel and DC. In terms of rivalries, the East Coast / West Coast dichotomy is up there with the greats. Whilst promising companies can spring up anywhere, it’s generally assumed that to scale successfully, a coastal presence is required. The siren call of Silicon…
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A six-year bootstrapped journey through the Plateau of Doom and back
On this month’s episode of The Struggle, we speak with Janna Bastow, Co-Founder and CEO of ProdPad, a SaaS platform for product management that helps product managers develop product strategy. It took Janna about a week on the job as a product manager to realize that she didn’t have the…
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Get inside your buyer’s head – improve conversion rates
How to improve your marketing and sales funnel conversion rates using a deep understanding of what is going on in your buyer’s mind as they navigate through their purchasing process, and experience your marketing and selling? That was one of the questions David Skok posed in his opening keynote on…
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Scale your SaaS with these 33 speakers at SaaStock East Coast
As we launched our SaaStock East Coast conference, we asked a vital question: What is the state of SaaS on the East Coast? For what it is, there isn’t much showmanship that would spell this out in news headlines. So we went on to do a bit of more thorough…
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