From the SaaStock 2022 Bootstrap Stage: Sujan Patel, Co-Founder at Mailshake, shares the 5 ways to identify, hire and retain rockstars for bootstrapped startups.

My point here is: spend money making your best people better. Why Not? Why want a stale team? Especially again, if you’re a bootstrapped company competing with people that are more funded, bigger teams, it’s going to be harder to crawl up.

Bootstrapped companies have a different DNA, a smaller budget and are competing with well funded startups or Goliaths. They have to do more with less. Sujan has bootstrapped 6 companies over the last 11 years and will share his secrets that will change your recruiting and hiring process forever.

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