Finding Go-to-Market Fit with Frederik Groce, Storm Ventures1 min read

Podcast Banner (Landscape) - Frederik Groce

Frederik Groce is a Principal at Storm Ventures and a co-founder at BLCK VC. Storm Ventures is an early stage B2B focused venture firm that specialises in building enterprise leaders. BLCK VC was formed to connect, engage, empower, and advance Black venture investors by providing a focused community built for and by Black venture investors.

In this episode of The SaaS Revolution Show he joins SaaStock’s Alex Theuma to discuss an often-overlooked part of the startup journey: getting from product-market fit (PMF) to go-to-market (GTM) fit.

Frederik is just one of the amazing speakers joining us at SaaStock EMEA Online on October 12-15. Find out more and book your tickets now! (Plus… listen to this episode and you might find an exclusive discount code, just for you…)

Listen on to learn:

  • What the journey looks like from PMF to GTM fit
  • What are the signs that you’ve found go-to-market fit?
  • An example from the Storm Ventures portfolio
  • And how Storm Ventures’ investment process has been changed by the COVID-19 pandemic

Watch the video below, or scroll down for the audio-only version:

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