In this episode of the SaaS Revolution Show, our host Alex Theuma is joined by Marie Martens, Co-Founder of Tally, who shares how the company bootstrapped to 60K MRR with a team of five.

So we thought ‘what if we can make forms fun again?’ What if we can make a form builder that is actually enjoyable and that people like to use – because forms are just really boring. It is a very competitive space but then we thought if we are going to bootstrap it, it is easier to grab 1% of a really big market than to grab 100% of a small niche one, so let’s just try this. We know the demand is there, and that’s how we came up with the idea of building Tally. 

Marie shares:

  • Why they chose to bootstrap Tally
  • Generational expectations for how to ‘set yourself up for success’ vs reality
  • How they’re positioning themselves against the competition
  • The journey of getting Tally’s first users (including the little trick she used on ProductHunt!)
  • Why Tally chose a freemium model

and more!

Listen to the full episode, watch the video below and subscribe to the SaaS Revolution Show podcast today.


Watch now, or listen to the audio-only version below:

Listen to the audio now:
https://thesaasrevolutionshow.simplecast.com/episodes/how-tally-bootstrapped-to-60k-mrr-with-a-team-of-five


If you want similar tips and are looking to achieve success all year round, check out the SaaStock Founder Membership:

A private community of ambitious SaaS founders scaling to $10MM ARR. Get a support network of peers, connect with likeminded founders around the globe, and learn proven strategies from industry experts. Apply now to scale up your SaaS.


Want to join the pioneers at the forefront of The SaaS revolution? Subscribe to our newsletter today to get exclusive content, receive actionable value-based insights and create your Rocketship SaaS.

Plus – follow us on SaaStock’s social channels! Check out our profiles on LinkedIn, Facebook, YouTube, and Instagram.

And if you can’t wait another week for our next podcast, listen to our previous two here: