Product

Proven strategies for building MVPs, finding product-market fit and growing and scaling SaaS products and platforms

Sarika Garg

How to walk the tightrope between tactics and strategy

This week on the SaaS Revolution Show, we talk with Sarika Garg, Chief Strategy Officer at Tradeshift about walking the tightrope between tactics and strategy. Sarika was raised in Africa and India and moved to Silicon Valley about 20 years ago. Fifteen of them she spent working between SAP and Ariba, moving up the ranks…

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Nathan Latka The top 30m downloads

Take no prisoners: How Nathan Latka got 30M podcast downloads and a few lawsuits

The SaaS space is necessarily full of big characters. It takes a degree of personality and self-belief to survive, let alone succeed, in this fast-paced, innovative space. The ability to take educated risks means that plenty of us have excellent battle stories to tell. With this in mind, it’s always fun to sit down and…

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How to scale the engineering team at a SaaS company

This week’s guest on the SaaS Revolution Show is John Doran, Director of Engineering at Phorest Salon Software, a cloud-based management solution and marketing suite for salons and spas.  Born and bred in Dublin, John has always loved building product and iteratively improving it. Phorest is the first SaaS product he was involved with, jumping…

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Bootstrapped Janna Bastow SaaStock

A six-year bootstrapped journey through the Plateau of Doom and back

On this month’s episode of The Struggle, we speak with Janna Bastow, Co-Founder and CEO of ProdPad, a SaaS platform for product management that helps product managers develop product strategy. It took Janna about a week on the job as a product manager to realize that she didn’t have the tools necessary to do her…

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how to create great onboarding emails with Aaron Krall

How to write great onboarding (and other) emails

On this week’s regular episode of the show, Alex chats with Aaron Krall, Founder of the SaaS Accelerator and the SaaS Growth Hacks Facebook Group. Aaron spends his time helping SaaS companies operating a trial to paid model get more traffic, increase conversions and reduce churn. That has him spend his time figuring how to send…

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How to venture into product-led growth and scale successfully

The guest on the latest episode of the SaaS Revolution Show is Ashley Murphy, Director of Growth at OpenView Ventures. She shares insights about the benefits of product-led growth and how to go about implementing it in your company. Ashley has spent the last two and a half years helping the OpenView portfolio companies with…

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How to move from Marketing Qualified Leads to Product Qualified Leads

On this episode of the show, we chat with Kieran Flanagan, VP Marketing at HubSpot, about the essentials of product qualified leads. A software engineer by education, Kieran very quickly figured out that he would be average at best when it came to building software products. Where he got excited was in getting people to…

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10 key lessons SaaStock18 attendees picked up

This year we have a particularly great roster of write-ups about SaaStock18, all filled with lessons, experiences and kind words. Thanks for everyone who took the time to write their impressions and share with the community. Here are 10 lessons we extracted from them.

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From Price Intelligently to ProfitWell: How a SaaS company evolves

Six years ago, young and without family commitments, Patrick Campbell decided to give entrepreneurship a go and see what he could build with his background in econometrics and math and curiosity for price elasticity. Price Intelligently was born. Six years later, the company is now called ProfitWell and aims to solve a far bigger challenge: making the math and growth behind the subscription economy work.

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Fundamental SaaS strategies to accurately position and grow your product

So you’ve got a not-so-shabby idea and are ready to turn it into the next big SaaS thing. Or you have an MVP and want to go to the next step. Or you already have a kick ass product and now have to make some key product decisions going forward. Whatever it is, we’re entering…

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