For founders, taking time away from your business feels like a risk.
It’s time away from building. Building your strategy, your product, your company. But over the last ten years, we’ve learned that sometimes the fastest way to build is to lift your head and work on your business, not just in it.
It’s why SaaStock exists—to give SaaS founders a place to connect, learn, and grow. And we work hard to make sure that every founder who comes to our conferences leaves with the network and knowledge they need to move their business forward.
Making the most of your time away: Why ROI matters
The SaaS events industry has boomed since the first SaaStock Europe in 2015, proving that there’s a real need for in-person connections. But in 2025, budgets are tighter and resources are limited. Now, making the right choice about where to invest is crucial. If you’re taking time away from your business, you need guaranteed ROI—not just another conference or expo hall.
“Some investments don’t show up on the balance sheet—but they compound the most…In the SaaS world, we’re used to moving fast—back-to-back calls, rapid-fire decisions, and scaling chaos. But real breakthroughs happen when we slow down, strip away the noise, and engage in honest, unfiltered discussions with those going through the same journey but solving different problems,” Besnik Vrellaku Founder and CEO at Salesflow.io.
In this post, we’ll share how SaaStock delivers that ROI, what makes us different from other SaaS events, and why Glofox Founder Conor O’Loughlin called SaaStock “Disneyland for SaaS.”
1. Networking that gets you in the right rooms, with the right people
Didn’t you hear? Serendipity is dead.*
At SaaStock, networking and content hold equal weight. We run dedicated networking programmes that proactively connect you with the people you want to meet. These run outside of our content agenda, so you don’t have to miss a thing.
Whether it’s meeting investors, speaking to decision makers at target accounts, building relationships with customers, or learning from fellow founders—you can do it all at SaaStock, no serendipity required.
We’ve got a great track record but we’re taking it a step further at both of our global conferences:
SaaStock Europe, 14-15 October
We’re introducing Meetup, the SaaS industry’s largest meetings programme. Powered by the technology behind Shoptalk and Fintech Meetup, this automated experience will facilitate 15,000 pre-scheduled onsite, introductory meetings.
The best part? It’s open to all SaaStock Europe attendees–just register by 22 September.
SaaStock USA, April 2026
We’re bringing Meetup to Austin in 2026. There, we’ll facilitate over 12,000 double opt-in meetings, put meaningful connections at the centre of the event, and help SaaS founders, investors, and operators meet the right people, for the right reasons.
It’s set to be the best yet. Register your interested to be the first in line when tickets go on sale.
*While we’re holding firm that serendipity is dead, you’ll still meet even more of the community at our legendary welcome parties and fringe events at both conferences.
2. A focused audience: Founders and leaders
Forget inflated numbers that overpromise and under deliver. At a networking-led event, the audience needs to be focused.
SaaStock is a founder-first, B2B SaaS event. Our attendees are primarily SaaS founders and their leadership teams who are serious about scaling, alongside VCs, Angel investors, and leading service providers.
“It’s got a real mix between some really big, established SaaS companies and some startups and founders that are really growing. It’s a really interesting environment that Deel very much enjoys being a part of,” Ben Leacock, Sales Director at Deel.
SaaStock Europe, 14-15 October
Having a focused audience allows us to introduce new, more powerful networking formats. At SaaStock Europe this year, we’re launching Hosted Meetings and Tabletalks.
Hosted Meetings
Hosted Meetings allow founders and C-suite leaders to find solutions to real business problems through a complimentary Hosted SaaS Founder & Operator ticket–that includes up to €400 in hotel/travel reimbursement.
Hosted ticket holders will take up to four, 15-minute onsite Hosted Meetings with participating Sponsors. It’s your chance to create relevant opportunities, make meaningful connections, and find impactful solutions to problems.
Find out more and apply for a Hosted ticket.
Tabletalks
Tabletalks are 45-minute interactive sessions where SaaS Founders, C-Suite, and leadership teams discuss industry challenges, share learnings, and collaborate on solutions. Join these sessions and leave with immediately actionable takeaways that will help you scale your business faster.
Find out more about Tabletalks.
3. Helping you become AI-first
AI is reshaping roles, redefining products, rewriting valuations, and reimagining SaaS itself. Ignoring it isn’t an option.
Founders that embed AI at the core of their product and operations, don’t just keep pace—they leap ahead, delivering smarter solutions, faster growth, and deeper customer loyalty.
“AI first thinking has to be built in, not bolted on. The idea that you can just hot swap in an AI component and kind of moonwalk away and hope everything still makes sense is not true,” Des Traynor, Co-founder at Intercom
At both SaaStock USA and Europe, we’re going beyond the headlines to help founders become AI-first. Here’s how:
- AI First by SaaStock: The only SaaS event designed to help founders transform their companies with AI.
- AI specific content tracks: Understand how you can use AI to scale operations, boost sales efficiency, and redefine the customer experience.
4. Providing true value for Sponsors
Every year, our Sponsors bring life and vibrancy to our events with their game-changing products, superstar teams, and outstanding leaders–and this year is no exception.
Our Sponsors and Exhibitors are Seed through to Series C+ and Public companies, working with us to meet the right people, have face time with their ICP, achieve brand visibility–and, ultimately, scale faster.
Here’s what our 2024 sponsors had to say about their experience:
As part of Meetup (our new 1:1 meetings programme), Sponsors can purchase Hosted Meetings. These are pre-scheduled, one-to-one meetings with qualified SaaS Founders and C-Suite executives who have purchasing influence in their business.
This service will facilitate more than 1,000 highly productive 15-minute onsite meetings for 100+ sponsors who will meet with 400+ Founders & C-Suite. Each Hosted Meeting is your opportunity to pitch products and solutions to qualified buyers who have expressed an interest in meeting you.
Meetings are purchased on a pay for performance basis, meaning you’ll receive a refund for any meetings that aren’t scheduled.
Get in touch to find out more about Sponsorship opportunities at SaaStock USA and SaaStock Europe.
5. The SaaStock community: More than conferences
SaaS isn’t dead, it’s evolving. And we’re evolving with it.
What worked five years ago doesn’t work today, and what works this year won’t work in 2030.
That’s why we embed ourselves in the SaaS founder community–through our events, founder membership, podcast, and local meetups. We take time to really understand the challenges you’re facing and most importantly, how we can help you overcome them.
Join the SaaStock Community in 2025/2026
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SaaStock Europe: October 14-15, Dublin
Networking with real ROI and the SaaS industry’s largest meetings programme–SaaStock Europe 2025 is the event for founders and their teams to find solutions to problems, unlock new opportunities, and scale their businesses further, faster.
Find out more and buy tickets.
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SaaStock USA: April 2026, Austin, TX
SaaStock USA is where heads down SaaS founders move their business forward.
Join 1500 other SaaS founders, leaders, and investors—make the right connections, up-skill your team, and become AI first
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SaaStock Founder Membership (SFM)
SFM offers founders on their journey to $100M ARR a space to share challenges, find solutions, and build a supportive network.
Don’t go it alone, apply to join us.
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SaaStock Local
SaaStock Local brings regional SaaS communities in over 30 cities together to connect, share stories, and learn.
Stay up to date with all of our local events.
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Content and media
From event keynotes, to leading founders on the podcast, and data driven market insights—we share it all across our blog and YouTube channel.
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SaaStock Blueprint
Every two weeks, our CEO Alex shares the most actionable insights from his conversations with founders, leaders, and investors. Subscribe to get the next edition.
