How your core metrics shift as your company grows with Tina Sharkey, co-founder of Brandless1 min read

SSRS_PODCAST_TINA_SHARKEY_BANNER

This week Tina Sharkey, co-founder of Brandless, is chatting to Alex Theuma on the SaaS Revolution Show, live from Slush 2019.

They discussed Brandless’ journey to date, including their expansion from a direct-to-consumer model to incorporating a physical retail presence. They also discussed the importance of identifying and communicating your core metrics – and how these have changed as Brandless has grown. This is especially important for an early, growing team – it’s essential that everyone knows the key metric by which you’re measuring growth – and how their contribution aligns with that. Tina offered some great practical advice for founders on telling your company’s story, and measuring success.

Listen on to learn:

  • How to pick your ‘north star’ metric – the one that aligns with your startup’s growth
  • Why the most important role of CEOs and founders is the Chief Storyteller role
  • How to empower your team with a solid onboarding process
  • And how your investors can help you with much more than just capital.

Sign up to our newsletter

LATEST | POSTS

Podcast Banner (Landscape) - Saravana Kumar

Saravana Kumar (Kovai): Bootstrapping a multi-product company to $10million ARR

Saravana Kumar, CEO of Kovai is this week’s guest on The SaaS Revolution Show. He joins Alex Theuma to share his experience of bootstrapping Kovai – a multi-product company – to $10 million ARR. Kovai currently employs 160 people, with offices in India and the UK. Listen on to learn: Why Kovai chose to bootstrap…

Blog Banner

The Hottest Sessions at SaaStock LatAm Online

SaaStock LatAm Online has been planned and developed in collaboration with SaaS leaders from the region and internationally, designed to help the SaaS community of South America refocus priorities, overcome new obstacles, and help their companies gain traction, growth, and scale.  We’ve hand-picked some of the hottest sessions for SaaS founders and leaders looking for…

Podcast Banner (Landscape) - 1200x628px (4)

Larry Gadea (Envoy): Building SaaS products for the post-COVID workplace

Larry Gadea, CEO and founder at Envoy is this week’s guest on The SaaS Revolution Show. He founded Envoy in 2013 to start a ‘revolution for the workplace’. Envoy is building smart tools to help offices run more smoothly – like welcoming visitors, receiving mail, and booking meeting rooms. But a global pandemic that closes…