SaaS sales and distribution in a crowded space with Marcelo Lombardo, Omie1 min read

Marcelo-Lombardo_Podcast_Banner

Marcelo Lombardo, CEO and founder at Omie, is this week’s guest on The SaaS Revolution Show. Marcelo shared his story of growing Omie from a 7 person startup in 2013, to an 800 person company today.

He talked about how Omie built out their sales process and completely transformed from a light-touch sales process to having the majority of their team involved with sales in some part. He also shares his learnings from having lots of competitors suddenly appearing in their market, and how Omie overcame that challenge.

Listen on to learn:

  • Why the Brazilian market is so tough for international companies to break into.
  • How Omie built – and then rebuilt – their customer acquisition process in the face of increased competition.
  • How Omie align their pricing to the growth of their customers.

New call-to-action

Sign up to our newsletter

LATEST | POSTS

Posted in , ,
Podcast Banner (Landscape) - Saravana Kumar

Saravana Kumar (Kovai): Bootstrapping a multi-product company to $10million ARR

Saravana Kumar, CEO of Kovai is this week’s guest on The SaaS Revolution Show. He joins Alex Theuma to share his experience of bootstrapping Kovai – a multi-product company – to $10 million ARR. Kovai currently employs 160 people, with offices in India and the UK. Listen on to learn: Why Kovai chose to bootstrap…

Blog Banner

The Hottest Sessions at SaaStock LatAm Online

SaaStock LatAm Online has been planned and developed in collaboration with SaaS leaders from the region and internationally, designed to help the SaaS community of South America refocus priorities, overcome new obstacles, and help their companies gain traction, growth, and scale.  We’ve hand-picked some of the hottest sessions for SaaS founders and leaders looking for…

Podcast Banner (Landscape) - 1200x628px (4)

Larry Gadea (Envoy): Building SaaS products for the post-COVID workplace

Larry Gadea, CEO and founder at Envoy is this week’s guest on The SaaS Revolution Show. He founded Envoy in 2013 to start a ‘revolution for the workplace’. Envoy is building smart tools to help offices run more smoothly – like welcoming visitors, receiving mail, and booking meeting rooms. But a global pandemic that closes…