SaaS sales and distribution in a crowded space with Marcelo Lombardo, Omie1 min read
Marcelo Lombardo, CEO and founder at Omie, is this week’s guest on The SaaS Revolution Show. Marcelo shared his story of growing Omie from a 7 person startup in 2013, to an 800 person company today.
He talked about how Omie built out their sales process and completely transformed from a light-touch sales process to having the majority of their team involved with sales in some part. He also shares his learnings from having lots of competitors suddenly appearing in their market, and how Omie overcame that challenge.
Listen on to learn:
- Why the Brazilian market is so tough for international companies to break into.
- How Omie built – and then rebuilt – their customer acquisition process in the face of increased competition.
- How Omie align their pricing to the growth of their customers.
Marcelo is one of the headline speakers at SaaStock LatAm 2020, taking place in São Paulo on May 11-13. Find out more and book your tickets now!
You Mon Tsang on customer success, plus ChurnZero’s remote work framework
You Mon Tsang, CEO and founder of ChurnZero is this week’s guest on The SaaS Revolution Show. This episode is a 2-4-1: in the first half he focuses on how early stage SaaS companies can build out their customer success function. Then in the second half he shares ChurnZero’s framework for rotational remote work, balancing…
The SaaStock you know and love, online: June 10-11 2020
For the last five years we’ve made it our mission to help the SaaS community gain traction, grow, and scale. In the last few weeks we’ve been closer to our community than ever, and one thing is clear: the need to keep learning, innovating, and building businesses is stronger than ever. We know it can…
Lessons from growing from $10M to $20M ARR in just 12 months with Mikael Thuneberg, Supermetrics
Mikael Thuneberg, CEO and founder of Supermetrics, is this week’s guest on The SaaS Revolution Show. He shared the incredible story of how Supermetrics grew from $10M to $20M ARR in just twelve months, and what the main levers were to drive their revenue growth. From marketing and sales activities, to product and pricing details,…