Lessons from growing from $10M to $20M ARR in just 12 months with Mikael Thuneberg, Supermetrics

Mikael Thuneberg, CEO and founder of Supermetrics, is this week’s guest on The SaaS Revolution Show.

He shared the incredible story of how Supermetrics grew from $10M to $20M ARR in just twelve months, and what the main levers were to drive their revenue growth. From marketing and sales activities, to product and pricing details, Mikael shares some of the lessons he’s learned scaling up Supermetrics.

Listen on to learn:

• How Supermetrics sets its ambitious growth goals, and the frameworks they use to keep on-track
• How they doubled-down on the marketing activities that were working for them
• The impact of new products and pricing tiers had on revenue growth

Recommended reading:

• From €10M to €20M ARR in 12 months: 10 growth lessons from Supermetrics