SaaS Revolution Show

How to find Go-to-market fit and grow exponentially

On the latest episode of the SaaS Revolution Show, Alex Theuma takes a break from hosting and Irina Dzhambazova takes over, recording live at the Podcast Studio at SaaStock18. The guest is Tae Hea Nahm, co-founding Managing Director of Storm Ventures. We talk about his book “Survival to Thrival: A guidebook for building enterprise companies and leaders” which he co-authored with Bob Tinker. The book combines Tae Hea’s perspective as a VC and board member and Bob’s perspective as a founder/CEO and aims to provide advice to founders who want to grow.

The book, split into two parts, focuses on the frameworks surrounding a successful growth and in particular what Tae Hea and Bob call the search for Go-to-market fit, and the more personal challenges associated with growing a company, namely the change of responsibilities that the CEO and VP will undergo and the loneliness that every CEO inevitably will have to face and how to counteract that.

The conversation mostly focuses on the first part of the book and explores how companies should approach the search for Go-to-market fit but in the end, skews toward the change management aspect of things.

Listen on to hear:
  • What Go-to-market fit means
  • What is one thing a company can do to find the right GTM fit
  • What are the signs that the GTM fit includes an effective Wow moment?

Tae Hea was kind enough to give us a few physical copies of “Survival to Thrival”, which we would like to give to you, our devoted listeners of the show. Send us a message to [email protected] telling us what are some of your greatest challenges as a SaaS founder and which are your favourite episodes of the show that have helped you address them and we will mail you a copy of the book.

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