Product-Led Growth and Scaling Pendo with Co-founder Eric Boduch [Live from SaaStock19]1 min read
This week’s episode of the SaaS Revolution Show is a live recording from SaaStock 2019. We’re talking to Eric Boduch, co-founder and chief evangelist at Pendo.
It was a great conversation in the middle of the show floor, on the Podcast Stage. We talked about product-led growth, scaling a massive company like Pendo, and how Eric personally deals with that growth.
Listen on to learn:
- What is product-led growth?
- The benefits of product-led growth for growing SaaS companies
- How product-led growth applies to all areas of the business: marketing, sales, customer success and development
- How to capture and categorize product usage data (beyond using Pendo!)
- Ideas for using product usage data in your own company – from engineering strategy to customer relationships
Missed SaaStock19? We had more amazing guests on our live Podcast Stage, including Elias Torres (CTO of Drift); check out the recent episodes of the SaaS Revolution Show to catch up with the SaaStock happenings.
Our next event is SaaStock Australasia, December 3-4 in Sydney. Find out more about what we’ve got in store for you, Sydney!
SaaS pricing and building a sales team with G2 co-founder Godard Abel and Accel partner Philippe Botteri [Live from SaaStock19]
This week’s episode of the SaaS Revolution Show is a live recording from SaaStock 2019. In this episode Philipe Botteri, partner with Accel, interviews G2 cofounder and chairman, Godard Abel. It was a really interesting conversation that followed Godard’s entrepreneurial journey from his first startup BigMachines, to founding and scaling G2. As an experienced entrepreneur…
Welcome back to SaaStock Australasia – December 3-4 2019
Guess who’s back, back again… That’s right – we’re bringing SaaStock back to Australasia for the second time. Sydney: we’re coming for you! We know that it’s a really long way from Australia and New Zealand to SaaS hotspots like Silicon Valley. But despite the distance, the SaaS ecosystem is flourishing: Gartner predicts Australian businesses…
Ones to Watch: 50 Startups (and Scale ups) Making Waves in Australasia
Next month SaaStock is heading down under, bringing you SaaStock Australasia on December 3-4. We’re seeing the SaaS community flourishing in Australasia, driven partly by the increased uptake of SaaS products for business use, and also by the breakout success of unicorn companies Canva and Atlassian who put Australasia on the global SaaS map. The…