Building a global business starting from Europe1 min read

saastock panel building global businesses starting from Europe

On this week’s episode, we take you back to the SaaStock18 Scale stage for a panel discussion of what is arguably one of our favorite topics – how to build global businesses starting from Europe.

The panel brings together two SaaStock regulars – Martin Henk, Co-founder of Pipedrive and Christian Owens, Founder and CEO of Paddle who chat about their experiences starting up in Europe and then taking their businesses global. Interviewing them is Teddie Wardi, Managing Director, Insight Venture Partners. As you will hear, the two companies had a very different approach – Pipedrive opened international offices early on while Paddle kept a single base in Europe for quite a while.

Supporting entrepreneurs like them and seeing them grow successfully is one of the chief reasons we started SaaStock over 3 years ago. Every story of success makes everything we do that much more meaningful. Martin and Christian get into detail about many aspects of going global including:

  • Advice on the timing of when to go global
  • Strategies for deciding where to expand
  • What are the strengths of being a European company

To find your own path to success the way Pipedrive and Paddle have, join us at SaaStock19 this October in Dublin. Super early bird tickets are on sale now.

Both Christian and Martin have previously appeared on the podcast and we encourage you to listen to those episodes if you haven’t.


SaaS pricing and building a sales team with G2 co-founder Godard Abel and Accel partner Philippe Botteri [Live from SaaStock19]

This week’s episode of the SaaS Revolution Show is a live recording from SaaStock 2019. In this episode Philipe Botteri, partner with Accel, interviews G2 cofounder and chairman, Godard Abel. It was a really interesting conversation that followed Godard’s entrepreneurial journey from his first startup BigMachines, to founding and scaling G2. As an experienced entrepreneur…

Event Photogprapher Sydney

Welcome back to SaaStock Australasia – December 3-4 2019

Guess who’s back, back again… That’s right – we’re bringing SaaStock back to Australasia for the second time. Sydney: we’re coming for you! We know that it’s a really long way from Australia and New Zealand to SaaS hotspots like Silicon Valley. But despite the distance, the SaaS ecosystem is flourishing: Gartner predicts Australian businesses…


Ones to Watch: 50 Startups (and Scale ups) Making Waves in Australasia

Next month SaaStock is heading down under, bringing you SaaStock Australasia on December 3-4. We’re seeing the SaaS community flourishing in Australasia, driven partly by the increased uptake of SaaS products for business use, and also by the breakout success of unicorn companies Canva and Atlassian who put Australasia on the global SaaS map.  The…