In this episode of the SaaS Revolution Show, Peep Laja (CEO & Founder, Wynter) joined Alex Theuma to share his tips around B2B messaging and cold emailing.

Outbound sales is how big companies are built.

Peep discusses:

  • the problems with B2B messaging in SaaS companies 
  • the “explosion of technologies” and the jump in direct competitors
  • why radical differentiation is still something to pursue
  • the reasons for and against cold emailing, and the value of cold email marketing

and more.

Listen to the full episode, watch the video below and subscribe to the podcast.

Watch now, or listen to the audio-only version below:

Listen to the audio now:

If you want similar tips and are looking to achieve success all year round, check out the SaaStock Founder Membership:

A private community of ambitious SaaS founders scaling to $10MM ARR. Get a support network of peers, connect with likeminded founders around the globe, and learn proven strategies from industry experts to help you scale up your SaaS. Apply now.