In this episode of the SaaS Revolution Show, Jose Cayasso (CEO & Co-founder, Slidebean) joined Alex Theuma to discuss the importance of churn and a content marketing success story.

Jose shares:

  • Why he founded Slidebean
  • Tips and lessons from building Slidebean
  • The secrets to creating a YouTube channel that’s led to 330k subscribers

and more.

Listen to the full episode, watch the video below and subscribe to the podcast.

SaaS Revolution Show


Watch now, or listen to the audio-only version below:

Listen to the audio now:


Jose ‘Caya’ Cayasso, co-Founder and CEO at Slidebean, is a celebrated figure in the tech startup space. Caya’s journey with startups began in 2011 with the launch of an iOS game called Pota-Toss, which he co-founded and created 3D images and designs for.

Caya’s background gives him unique insights into the needs of seed-stage companies. This understanding helps him oversee Slidebean’s own roadmap, strategy, and growth marketing efforts. As a leader in the space, Caya has earned recognition as a ‘40-under-40 Costa Rican Innovator’ in 2012, and has had several opportunities to guest speak at over one dozen startup and tech conferences around the world, including TEDxPuraVida

Through Slidebean, Caya’s mission is to make pitch decks and the investment process seamless. In Caya’s experience, for some CEOs and entrepreneurs, pitch decks seemed like a hurdle they could not solve by themselves. Now with Slidebean, Caya hopes to be that extra help and go-to tool kit companies utilize when they need investors to say “yes” to their next big thing.


SaaStock is returning to the RDS in Dublin on 17-19 October 2022. Buy your tickets now!

SaaStock Dublin 2022


If you want similar tips and are looking to achieve success all year round, check out the SaaStock Founder Membership:

A private community of ambitious SaaS founders scaling to $10MM ARR. Get a support network of peers, connect with likeminded founders around the globe, and learn proven strategies from industry experts to help you scale up your SaaS. Apply now.

SaaStock Founder Membership