OCEANIA

Happened on
December 6th

REGISTER INTEREST FOR OUR RETURN TO OCEANIA
1 Day

1Day

300 Attendees

200Attendees

10+ Exhibitors

10+Exhibitors

20+ VC Funds

20+VC Funds

Previous Speakers

Cat Prestipino

Cat Prestipino

CMO
Employment Hero

Luke Anear

Luke Anear

CEO & Founder
SafetyCulture

Dale Clareburt

Dale Clareburt

CEO
Weirdly

Alex Fala

Alex Fala

CEO
VendHQ

Kirsti Grant

Kirsti Grant

CEO & Co-Founder
Populate.io

Ashik Ahmed

Ashik Ahmed

CEO, CTO & Co-Founder
Deputy

Lynda Coker

Lynda Coker

Director
The Studio Limited

Mark Tanner

Mark Tanner

Co-Founder
Qwilr

Lucy Lloyd

Lucy Lloyd

CEO & Co-Founder
Mentorloop

Anthony Kennada

Anthony Kennada

CMO
Gainsight

Erica Wass

Erica Wass

Director of Product
Zendesk

Krish Subramanian

Krish Subramanian

CEO & Co-founder
Chargebee

Andy Farquharson

Andy Farquharson

Sales Architect
Winning by Design

James Cameron

James Cameron

Partner
AirTree Ventures

Niki Scevak

Niki Scevak

Partner
Blackbird Ventures

Fraser Stark

Fraser Stark

VP
Influitive

Mac Wang

Mac Wang

Head of Australia and New Zealand
Stripe

Pranav Sood

Pranav Sood

Director of International Expansion
GoCardless

Alex Theuma

Alex Theuma

CEO & Founder
SaaStock

Michael Sharkey

Michael Sharkey

CEO & Co-Founder
Autopilot

Michael Carden

Michael Carden

Director
Joyous

Kevin Baum

Kevin Baum

CEO & Co-Founder
Agriwebb

Luis Sanchez

Luis Sanchez

Managing Director, Australia
Receipt Bank

Previous Partners

Previous Agenda

08:55
SaaStock welcome
Alex Theuma, CEO, SaaStock
09:00
Chairperson's opening remarks
Lynda Coker, Non-Executive Director, The Studio & Scale Investors
09:10
Fireside Chat: Ripping up the playbook when hiring an executive team
Alex Fala has hired seven of his nine direct reports in the last year (inspired, of course, by the Bay Area playbook), but the drag and drop model of decision-making proved to be ineffective when scaling a leadership team for a global business with its HQ in a different continent. So, how did Alex re-write the SF playbook and how did this benefit his business’ bottom line, and create a strong and stable team of executive decision-makers. Join Alex and uncover the lessons learned through trial and tribulation and understand the nuances of scaling an executive team outside of the Bay Area bubble.

Alex Theuma, CEO, SaaStock (M)
Alex Fala, CEO, VendHQ
09:35
Keynote: The 5 things that great SaaS businesses have in common
Unprecedented, hyperscale, unicorn, ubergrowth, disrupterama, ideation-centric...ugh... Let’s ditch the SaaSpeak for a moment... Mike founded his first SaaS business in 2006. Since then he’s had two exits totalling more than 100M. He now chairs Portland based SaaS rockstar AskNicely. And he is the co-founder of the firey Employee Feedback start up Joyous. So he’s in a unique position to see what great SaaS businesses look like on the inside. And he reckons there’s five surprisingly simple things they all have in common. No hype, just the dirt.

Mike Carden, Chairman, AskNicely; Founder, Sonar6, Joyous
10:00
Keynote: Sh*t I wish I knew before I started the company
The size of your billing doesn’t matter, your company’s success is defined by the decisions you make. Great companies are ruined by bad choices, but it is possible to define a framework to predict disastrous decisions. Join Deputy’s Ashik Ahmed as he walks you through the principles for preventing pitfalls in decision-making. Get inside the importance of staying strong to your principles and ensure you make the right decision for your company, not the board

Ashik Ahmed, CEO, CTO & Co-Founder, Deputy
10:25
Keynote: Moving from B2B to B2B2C: The playbook for success
2018 has been a huge year for Employment Hero. In March, the team closed an $8million Series B funding round and immediately set to work executing the next stage of their master plan. Repositioning from a functional HR and payroll platform to a fully-fledged FinTech with a focus on helping employees. This pivot included an entire rebrand and the introduction of an Australian-first tool called, InstaPay. How do you pivot to appeal to a new market without alienating your existing customer base? And how do you ensure your messaging does not become confused in the process? Join Employment Hero’s CMO Cat Prestipino as she talks through the strategy and process involved in rebranding and repositioning a SaaS product and what it takes to get an entire company aligned with a new vision of the future.

Cat Prestipino, CMO, Employment Hero
10:50
Coffee & networking
11:20
Keynote: Why the future of B2B marketing is human first
So your investors tell you it’s time to build out marketing. Great – let’s have a look at current best practices around B2B Marketing. Demand Gen, Account Based Marketing, many articles online produced by vendors in the space, espousing the “modern marketing” programs for the next generation of SaaS companies. That’s the situation Anthony Kennada, CMO at Gainsight found himself in when he joined the company prior to the Series A back in 2013. As history would show, a first principles approach to building a marketing strategy led to the creation of a new category called Customer Success and a dominant market position as one of the fastest growing private companies on the globe. Join Anthony as he opens up his playbook to share a new vision for B2B marketing -- one that celebrates and creates value for the individuals behind the logo while building market leadership and scaling sustainable growth engines.

Anthony Kennada, CMO, Gainsight
11:45
Fireside Chat: Customers as advocates: Build a fanbase, not a sales team
How has SafetyCulture experienced such fast growth whilst keeping their cost per acquisition low? In a methodology not too dissimilar from Atlassian’s bottom up sales model (is it a coincidence that Scott is an investor?) SafetyCulture’s focus on people and product have enabled them to experience an unprecedented rate of organic growth and secure a record-breaking $46.5 million in series C from a significant portfolio of investors. Explore how SafetyCulture’s ethos has driven this engagement model, get to grips with solid success metrics, and get a glimpse into the future for Luke and his team.

Fraser Stark, VP, EMEA, Influitive (M)
Luke Anear, CEO, Safety Culture
12:10
Keynote: Don't f**k the culture
Creating, scaling and sustaining a company culture is an art, not a science. As a founder you have to put your ego aside and hold the mirror up to yourself (while staying sane in the process). We’ll examine one founder's journey from doing almost everything "by the book" to starting from scratch and throwing away said book. By working with a number of high growth SaaS companies and digging deep into what a great culture actually looks like, we can seek to understand the success formula for balancing culture with strategy. We'll gain actionable insight into the things we can all do to create better workplaces, better products and live happier, healthier lives - without sacrificing the bottom line.

Kirsti Grant, Co-Founder, Populate & HOP Ventures
12:35
Fireside Chat: Cooperation as a competitive advantage
“The enemy of my enemy is my friend” is a maxim often misquoted in the tech world. The more pertinent questions are: how do you begun to see your competitors as friends and partners, and how do you convince your sales teams to view them this way? We join two businesses with a co-opetition approach to their relationship: sharing tech stacks and customers, GoCardless and Chargebee are on the road towards becoming best friends. Join the discussion to understand how they build and scale a culture of trust, in what context and to what extent they share their roadmaps, where they believe you can truly ‘borrow to build’, and how, in new markets, the partnership model can hyperscale growth in unprecedented ways.

Niki Scevak, Partner, Blackbird Ventures (M)
Pranav Sood, Director of Global Expansion, GoCardless
Krish Subramanian, CEO & Co-Founder, Chargebee
13:10
Lunch & networking
14:00
Fireside Chat: Stay weird, get hired: An exploration of diverse culture creation
How should companies hire with fair representation in mind, yet make sure the best candidate is chosen? This is a question that plagues hiring managers, executives and board members alike. What can organisations do to promote diversity and inclusion and move the entire space forward? It’s hard to balance these two imperatives in a fair and unbiased way, after all, fighting unconscious bias and expanding our notion of ‘diversity’ beyond a simple gender binary is a herculean task. Join Dale as she deep-dives into her experience after twenty years in recruitment, and how her ethos translated into a progressive founder mentality. Leave equipped with the knowledge you need to ensure you create a diverse, progressive, and profitable company.

Erica Wass, Director of Product, Zendesk (M)
Dale Clareburt, CEO & Co-Founder, Weirdly
14:25
Keynote: Sales matters: The important role of sales in SaaS
You’re a SaaS founder. You've got a great team. You've got a great product. You’re gaining traction. You don’t need a sales team… right? There’s a great deal of suspicion around the role of sales in SaaS, especially in Australia, where many famous founders talk loudly about how they never had a sales team - so why should you? The truth is that sales can and should add to your growth, bring you closer to your customer, and allow you to get a deeper understanding of your business - all of which are critical on the path to true product/market fit. The truth also is that many young companies realise this too late. So how – and why – does sales matter? How can you ensure that sales and product are complimentary? What does the sales team look like and do in the first few years? Learn when to invest and when to grow your sales function and unleash the rewards of sales in your business.

Mark Tanner, Co-Founder, Qwilr
14:50
Keynote: The real challenge isn’t starting up, it’s scaling up
It’s never been easier to start a SaaS company in Australia and get to your first $1m in ARR. The amount of support for early stage companies has exploded in the last few years – with wall-to-wall meet-ups, tech conferences accelerators and demo days. But this doesn't mean it's getting easier to scale-up. Getting from $1m to $10m in ARR is still just bloody hard. And compared to the US or Europe, its comparatively harder for Aussie startups. In this talk I’m going to focus on how to overcome the challenges Aussie startups face when scaling up, and how you know you’re on the right track to get from $1m to $10m in ARR.

James Cameron, Partner, AirTree Ventures
15:15
Keynote: Selling is a team sport
Selling is no longer an individual sport, it's a team sport. As SaaS business is immune to Sales Superstars you now are depending on young, B-performers who need to outperform their predecessors. Stop micromanaging your customers, instead let your team - from marketing, sales all the way through to customer success - focus on 7 Key Moments and make them count. If your team successfully implements 10% improvement in each of these steps it results in improving your sales by 2x.

Andy Farquharson, Sales Architect, Winning by Design,
15:40
Coffee & networking
16:00
Fireside Chat: There's more than one way to raise funds!
The options for raising capital are many and varied. We will delve into the investment journey and founder challenges in raising capital. We’ll give an overview of journeys to date and considerations faced by our panellists, both in the nature and timing of fundraising. We know that the answer is not formulaic, and we’ll discuss key learnings on valuation and deployment, as well as exit and scale.

Lynda Coker, Non-Executive Director, The Studio & Scale Investors (M)
Lucy Lloyd, CEO & Co-Founder, Mentorloop
Kevin Baum, CEO & Co-Founder, AgriWebb
16:25
Panel Discussion: Going global at a local level: Strategies for success
We have seen many global SaaS businesses begin to expand their operations to Oceania; building and scaling a base in-region. Whether looking to scale into APAC or grow their customer base on home turf, we examine whether there is a secret sauce for global success. What are the key questions businesses need to consider when expanding into new locations, and is it possible to geo-clone business models across cultures and timezones? Join the panel as they discuss building, scaling and sustaining global businesses across disparate regions, and tactics and strategies for success.

Leo Denes, Founder, Australiance (M)
Mac Wang, Head of Australia & New Zealand, Stripe
Luis Felipe Sanchez, Managing Director & General Manager, Australia, Receipt Bank
Mike Sharkey, CEO & Co-Founder, Autopilot
16:55
Chairperson's closing remarks
Lynda Coker, Non-Executive Director, The Studio & Scale Investors
17:00
Close of content sessions & networking drinks
Join us for drinks and cement the relationships you've made throughout the day!
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Previous Attendees

Anna Trybocka

Anna Trybocka

CEO & Founder
Cresco Data

Michelle Zwar

Michelle Zwar

CFO
Simplio.co

Shannon Stoddart

Shannon Stoddart

CEO & Founder
Media Register

Matt Browne

Matt Browne

CEO & Founder
Donesafe

Paul Byrne

Paul Byrne

CEO & Founder
Amplify Intelligence

Rick Maré

Rick Maré

CEO & Founder
JXT Global

Paul X. McCarthy

Paul X. McCarthy

CEO & Co-Founder
League of Scholars

Matthew Stead

Matthew Stead

CEO
Ping Services

Mark Crawshaw

Mark Crawshaw

Founder
Hivehub

Graeme Smith

Graeme Smith

Founder
Employee DNA

Thomas Rielly

Thomas Rielly

Founder
triggr

Jonathan Du Toit

Jonathan Du Toit

Founder
Prestige Bulletin

Chew Lim

Chew Lim

Co-Founder
Ricemill

Aaron Langley

Aaron Langley

Founder
PropertyMe

Justin Webb

Justin Webb

Co-Founder
AgriWebb

Neil Rose

Neil Rose

Co-Founder
Referoo

Alan Donaldson

Alan Donaldson

Co-Founder
Stamp Me Loyalty Solutions

Shaun Bettridge

Shaun Bettridge

Co-Founder
ApointB.com

Dev Banerjee

Dev Banerjee

Co-Founder
ApointB.com

Wayne Zwar

Wayne Zwar

Co-Founder
Simplio.co

Ken McHugh

Ken McHugh

COO
Cresco Data

Isar Mazer

Isar Mazer

COO
SEEK

Jane Evio

Jane Evio

Head of Customer Success
ezyCollect

Owen McCrink

Owen McCrink

Director
Digital Basis

Jack Li

Jack Li

Director
Top Tech Service

Karthi Sepulohniam

Karthi Sepulohniam

Director
Partners for Growth

Chitrang Thakkar

Chitrang Thakkar

Director
Chirpy AI

Bryan Phillips

Bryan Phillips

Marketing & Sales Operations Manager
Performio

Philipp Liver

Philipp Liver

CEO
Genbook

Steve Gilles

Steve Gilles

Founder
Lookahead Search

Matthew Knee

Matthew Knee

Co-Founder
Donesafe

Matt Apple

Matt Apple

Commercial Sales Director
Okta, Inc.

Benjamin Chong

Benjamin Chong

Partner
Right Click Capital

Garry Visontay

Garry Visontay

Partner
Right Click Capital

Kevin Chee

Kevin Chee

Product Manager
CoreLogic

Rob Vass

Rob Vass

General Manager
Cyberbia

Robert Rawson

Robert Rawson

CEO and Co-Founder
Time Doctor

Neil Kinnaird

Neil Kinnaird

Head of Growth & Commercialisation
Zimpla

Damien Roache

Damien Roache

CEO & Co-Founder
Zimpla

Tim Beriau

Tim Beriau

Head of Sales Development
Zuora

Rebecca Pham

Rebecca Pham

Community & Operations Manager
muru-D

Lucy Gregory

Lucy Gregory

Strategy Lead
Data Republic

Thomas Rhoades

Thomas Rhoades

CFO
Data Republic

Frank McKenna

Frank McKenna

Chief Product Officer
Data Republic

Libby Owens

Libby Owens

Head of Marketing and Communication
Data Republic

Stuart Kelly

Stuart Kelly

Managing Director
GoCanvas

Anthony Java

Anthony Java

Director, APAC
GoCanvas

Prashant Mohan

Prashant Mohan

Chief Marketing Officer
Sharesight

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