Traction

Foundational, practical advice on all that it takes to gain the initial SaaS traction, from the product-market fit, through to the first sale, all the way to the initial customer onboarding

SaaStock Live: Day 1

SaaStock Day 1 Tuesday 16 October You can’t be everywhere at once. That’s why we’ve created SaaStock Live, our on-the-go recaps of key sessions throughout SaaStock 2018. Our reporters, Annie and Despina, will keep you up to date and fill you in on exciting stuff you might have missed. You can also follow along on…

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Grey suits are no longer your buyer: the new consumer of SaaS by Draper Esprit

Millennials and digital natives now make the bulk of the workforce and control an ever-larger share of software spend. Those workers come with high user experience expectations built upon the consumer side: they think of their interactions with products such as the iPhone, Uber, Facebook, and Airbnb and transfer those expectations to the technology they use in the enterprise. So what does this mean for SaaS startups today?

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Getting traction at SaaStock: The littlest track with the biggest impact

This is the SaaStock track devoted to the early days when the dreams are big, the naivety unsheltered and the possibilities limitless. If you are in the early days, these are a few sessions from our traction stage you are not going to want to miss.

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Fueling SaaS rockets: Introducing the Rocket Fuel stage

On the second day of SaaStock, we are transforming the Traction Stage into Rocket Fuel. Devoted to the topic of funding, Rocket Fuel is a one-day track featuring some of Europe’s leading Early Stage VCs who will be delivering tactical keynotes for those SaaS Founders looking to raise Seed or Series A funding rounds.

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17 more VCs landing in Dublin for SaaStock

SaaStock18 is more of everything and the better of everything we have had so far. More attendees, more speakers, more events, more fun and, yes, more investors. If you’re an investor, then this year’s SaaStock will offer you more than any previous event so far. Here are 18 more investors joining us at SaaStock.

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A first look at all new and exciting things at SaaStock18

Whether you have never stepped foot at SaaStock or you are a seasoned SaaStocker and have seen us grow from 0 to 700 to 1500 attendees, you are in for a treat this year. SaaStock18 will be the biggest and best conference we have had to date.

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Fundamental SaaS strategies to accurately position and grow your product

So you’ve got a not-so-shabby idea and are ready to turn it into the next big SaaS thing. Or you have an MVP and want to go to the next step. Or you already have a kick ass product and now have to make some key product decisions going forward. Whatever it is, we’re entering…

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18 Brilliant VCs Coming to SaaStock 2018

Dubbed as the best conference for SaaS founders and VCs in Europe for a good reason, SaaStock18 is the best we will have to date. This year we have carefully thought about how to deliver even more ROI to investors: hundreds will once again join us. We will have more private meeting spaces than ever…

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The fundamentals of user onboarding with Jonathan Kim

SaaS Revolution Show is a weekly podcast that brings insights and tactics from leading SaaS entrepreneurs and operators across the world. Hosted by Alex Theuma, the show is brought to you by SaaStock. You can subscribe on iTunes, Spotify, Stitcher, Overcast When Jonathan Kim, CEO and Founder of Appcues packed his bags in Hawaii to attend college in Massachusetts,…

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How to validate and sell your next big idea with Andrus Purde

SaaS Revolution Show is a weekly podcast that brings insights and tactics from leading SaaS entrepreneurs and operators across the world. Hosted by Alex Theuma, the show is brought to you by SaaStock. You can subscribe on iTunes, Spotify, Stitcher, Overcast Andrus Purde, Founder and CEO of Outfunnel has been a marketer for 21 years. Yet he would tell…

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