Marketing & Growth

SaaS growth gurus, social media savants, analytics aficionados and channel champions weigh in on the latest and best ways of nailing and scaling your marketing efforts, uncovering new niches, and landing and expanding across geographies.

5 reasons you should talk to your customers

[Radio Hour] 5 reasons you have to start talking with customers now

To mark the launch of our fourth flagship conference, SaaStock19, we are bringing a special radio hour episode collating the wisdom from 5 speakers we hosted at SaaStock18, who will be joining us again at SaaStock19. We have gathered tactical advice from Patrick Campbell, CEO and founder of ProfitWell, April Dunford, Founder of Ambient Strategy,…

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SaaStock West Coast

Nurturing the next generation of SaaS leaders on the West Coast

If there is anything we have realized from operating a global event series, it’s that in order to succeed in SaaS, you have to think global (even if your zip code happens to be in the San Francisco Bay area.) We are super excited to announce our expansion to the West Coast to help foster…

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Attendees SaaStock LatAm

10 amazing attendees you should meet at SaaStock LatAm

As we pack our bags and gear up for next week’s SaaStock LatAm (our first conference on the continent), we wanted to tell you about ten attendees you should take time to meet. They are part of an exceptional group of SaaS founders, executives and investors that we are bringing together. While listening to the…

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how to create great onboarding emails with Aaron Krall

How to write great onboarding (and other) emails

On this week’s regular episode of the show, Alex chats with Aaron Krall, Founder of the SaaS Accelerator and the SaaS Growth Hacks Facebook Group. Aaron spends his time helping SaaS companies operating a trial to paid model get more traffic, increase conversions and reduce churn. That has him spend his time figuring how to send…

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How to venture into product-led growth and scale successfully

The guest on the latest episode of the SaaS Revolution Show is Ashley Murphy, Director of Growth at OpenView Ventures. She shares insights about the benefits of product-led growth and how to go about implementing it in your company. Ashley has spent the last two and a half years helping the OpenView portfolio companies with…

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What do growth investors look for?

On the latest episode of the SaaS Revolution Show, we take you back to the SaaStock18 stage for a panel discussion on what growth investors look for. Jos White, General Partner at Notion Capital, moderates the panel featuring Nicola McClafferty, Investment Director at Draper Esprit, Michael Brown, General Partner at Battery Ventures, and Tom Mendoza,…

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Lessons on traction from 4-time founder Hannah Chaplin

On this month’s episode of The Struggle, we speak with Hannah Chaplin, Co-Founder, and CEO of Receptive, a SaaS company that helps other SaaS companies make the most of the product feedback they get and turn it into insights that can help them grow. Receptive is Hannah’s fourth company, the second which is SaaS. She has…

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How to build a killer B2B brand to achieve hyper growth

On the latest episode of the show, we host with Dave Gerhardt, VP Marketing at Drift, and talk about the importance of brand in B2B and how to go about creating an awesome one.

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How to move from Marketing Qualified Leads to Product Qualified Leads

On this episode of the show, we chat with Kieran Flanagan, VP Marketing at HubSpot, about the essentials of product qualified leads. A software engineer by education, Kieran very quickly figured out that he would be average at best when it came to building software products. Where he got excited was in getting people to…

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How HubSpot Broke a Year-Long Traffic Plateau by Upending the Editorial Strategy

On this bonus episode of the show, we bring you the keynote that Meghan Keaney Anderson, VP Marketing at HubSpot, gave at last year’s SaaStock on Tour in New York. Meghan goes in great detail on the year-long traffic plateau HubSpot’s blog went through in 2017 and how after the initial heart palpitations, the team…

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