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LATEST FROM THE BLOG

SaaStock Local Talks #4: interview with Rafal Muszynski [Harmonizely]

By Kinga Edwards | May 14, 2021

SaaStock Local Talks are interviews we at Brainy Bees carry out with people who live and breathe SaaS. Over these virtual coffees, we’ll discuss everything…

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LATEST PODCASTS

Product Market Fit, with Matt Lerner

By Jessica Ramesh | May 13, 2021

Matt Lerner, Founder & CEO of Startup Core Strengths, is this week’s guest on The SaaS Revolution Show to share insights on product market fit (PMF). Learn: What you need to think about as a founder to get to product market fit Why you need to focus the entire team on getting good at attracting customers before you reach PMF What’s your ideal customer profile and more. Watch now, or listen to the audio-only version below: Listen to the audio…

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ALL POSTS

Brand Affinity Marketing with Chris Savage, Wistia

By Jessica Ramesh | February 11, 2021

Chris is the CEO & Co-founder of Wistia. He joins SaaStock’s Alexander Theuma on The SaaS Revolution Show, and shares why Brand Affinity Marketing goes beyond brand recognition to keep consumers engaged longer by fostering deep connections with audiences. Chris shares why Brand Affinity Marketing is the future and how…

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Your SaaS Marketing Essentials: Top Sessions at SaaStock conferences in 2020

By Sarah ODonoghue | February 9, 2021

Whether you’re a CMO or entry-level – every marketer learned a great deal in 2020. We pivoted, adapted, learned, and then did it all over again: as we found ourselves facing a global pandemic that appeared, and escalated, quickly and unexpectedly.  Each day brought new challenges for businesses across the…

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3 Pronged SaaS Strategy with Derek O’Carroll, Brightpearl

By Jessica Ramesh | February 4, 2021

Derek is the CEO of Brightpearl. He joins SaaStock’s Alexander Theuma on The SaaS Revolution Show, and walks us through a 3 pronged strategy for a SaaS company turnaround that led to an ARR of $17mill. Watch now, or listen to the audio-only version below: Listen now:

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6 Strategies To Grow Your SaaS Business With LinkedIn Ads

By Ana Maria Gutierrez | February 1, 2021

This is a guest post written by Manno Notermans, co-founder of Think Orion, the official digital agency partner of SaaStock. Manno is a marketing expert with over a decade of experience working with both agency & client-side to help SaaS businesses scale.  Why should you use LinkedIn ads when other…

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Fireside Chat and AMA on Scaling Sales Teams with Jonathan Anguelov, Aircall

By Ana Maria Gutierrez | January 28, 2021

Jonathan Anguelov is the co-founder & coo of Aircall. He joins Alex Theuma, Founder of SaaStock, on The SaaS Revolution Show to discuss one strategy he doubled down on when scaling his rocket-ship was employee specialisation and Sales Fordism. Watch now, or listen to the audio-only version below: Listen now:

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Networking at SaaStock Remote

By Sarah ODonoghue | January 27, 2021

We learned a lot about online conferences in 2020. As we pivoted from our traditional in-person conferences, we started with what we knew, and tried to recreate many aspects of our physical conference as an online version. A year down the line, we’ve changed our approach.  Networking is still one…

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The SaaS Founder’s Guide to Meeting Investors in a Hybrid World

By Ana Maria Gutierrez | January 25, 2021

In a year of massive uncertainty and upheaval, the Atomico State of European Tech report found that 2020 was on track to be a record year for the amount of capital invested into European technology companies. Despite that, 46% of founders said that access to capital was the biggest challenge…

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Fireside Chat and AMA on Company Culture with Nicolas Dessaigne, Algolia

By Ana Maria Gutierrez | January 21, 2021

Nicolas Dessaigne is the co-founder of Algolia. He joins Stephen Cummins, CEO at AppSelekt, on The SaaS Revolution Show to discuss raising seed and Series A funding, as well as how to seed world-class company culture. Watch now, or listen to the audio-only version below: Listen now:

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An Introduction to Venture Debt with Donatella Callegaris, Flashpoint Venture Capital

By Emily Byford | January 14, 2021

Donatella Callegaris is managing partner at Flashpoint Venture Capital. She joins Alex Theuma on The SaaS Revolution Show to talk about venture debt – a topic that many first-time SaaS founders are unfamiliar with. Learn about: What is venture debt? When should a startup founder look at venture debt, compared…

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Boost retention for your SaaS in 2021 with customer success

By Ana Maria Gutierrez | January 14, 2021

In the early days of building your SaaS company, it’s tempting to put all your attention on acquiring new customers. However retaining and delighting existing customers is just as important for future growth. For many growing SaaS companies, 2020 showed just how important our existing customers are. We saw many…

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SaaS marketing as you scale to $10M: Dave Gerhardt in conversation with Stephen Cummins

By Emily Byford | January 7, 2021

Dave Gerhardt is CMO at Privy, and former VP of Marketing at Drift. In this special episode of The SaaS Revolution Show he joins Stephen Cummins in an exclusive fireside chat. He shares his learnings on marketing organisation structure for companies scaling to $10M. This was recorded as part of an…

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Five ways to avoid burnout as a SaaS founder

By Emily Byford | December 23, 2020

Being a first-time startup founder can be a lonely journey, especially if long-time friends and peers have taken a more conventional career path. And 2020 has been particularly demanding: in May 2020 Blind found that 73% of surveyed tech workers are burnt out, thanks to a combination of working longer…

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Real SaaS Revolutionaries: Kristi Faltorusso and Jeff Breunsbach

By Emily Byford | December 18, 2020

We’re championing the Real SaaS Revolutionaries. The leaders and experts building the SaaS companies today that’ll shape our industry and community tomorrow. Each week we’ll be profiling some of the SaaS champions, nominated by their peers. Know someone who deserves the spotlight? They could be our next Revolutionary! Today we…

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8x Growth in 2020: Scaling at an Exponential Pace with Gilles Bertaux, Livestorm

By Emily Byford | December 17, 2020

Gilles Bertaux is the CEO and co-founder of Livestorm. Livestorm is a video conferencing software, and in November 2020 Gilles and the Livestorm team raised a $30M Series B round to create a video conferencing ecosystem. He joins Alex Theuma on The SaaS Revolution Show to talk about scaling a…

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Real SaaS Revolutionaries: Carole Mahoney and Philipp Wolf

By Emily Byford | December 11, 2020

We’re championing the Real SaaS Revolutionaries. The leaders and experts building the SaaS companies today that’ll shape our industry and community tomorrow. Each week we’ll be profiling some of the SaaS champions, nominated by their peers. Know someone who deserves the spotlight? They could be our next Revolutionary! Today we…

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The top mistakes first time founders make when scaling – and how to avoid them, with Shelley Perry, Scalelogix Ventures

By Emily Byford | December 10, 2020

Shelley Perry, Managing Director of Scalelogix Ventures, joins Alex Theuma on The SaaS Revolution Show. Shelley is an investor, board director, and advisor and specializes scale-up stage – a unique growth stage for any SaaS company. She joins The SaaS Revolution Show to share the top mistakes she sees first-time…

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How to build your SaaS sales process (without the founder)

By Emily Byford | December 8, 2020

In the early days of any SaaS business, the founder is the first (and only) salesperson. But as your startup grows, you’ll start to build out a dedicated sales team, and the founder will step away from front-line sales activities.  According to Steli Efti, founder-driven sales is stage 1 of…

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Real SaaS Revolutionaries: Scott Cowley and Ben Murray

By Emily Byford | December 4, 2020

We’re championing the Real SaaS Revolutionaries. The leaders and experts building the SaaS companies today that’ll shape our industry and community tomorrow. Each week we’ll be profiling some of the SaaS champions, nominated by their peers. Know someone who deserves the spotlight? They could be our next Revolutionary! Today we…

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How to raise your Seed funding round with Sarah Nöckel, Northzone

By Emily Byford | December 3, 2020

Sarah Nöckel, Seed Investment Manager at Northzone joins Alex Theuma on The SaaS Revolution Show. Sarah is responsible for Northzone’s Seed investments, and previously she was a B2B SaaS investor at Dawn Capital. She joins The SaaS Revolution Show to talk all things relating to Seed funding: how to reach…

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Four Steps to Attract, Identify and Hire A Players for your SaaS Startup

By Emily Byford | December 2, 2020

One of the biggest barriers to startup growth is hiring: “The Series A crunch may be tough but the talent crunch is brutal. I talk to high-growth startups every day and I keep hearing versions of “compared to recruiting, fundraising was easy”. Just like fundraising, it’s very competitive. It takes…

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Real SaaS Revolutionaries: Mike Robinson and Veronika Vebere

By Emily Byford | November 27, 2020

We’re championing the Real SaaS Revolutionaries. The leaders and experts building the SaaS companies today that’ll shape our industry and community tomorrow. Each week we’ll be profiling some of the SaaS champions, nominated by their peers. Know someone who deserves the spotlight? They could be our next Revolutionary! Today we…

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The Blueprint to building a successful SaaS company: Insights from Godard Abel & Jacco Van Der Kooij

By Emily Byford | November 26, 2020

Jacco Van Der Kooij, CEO of Winning by Design, and Godard Abel, CEO of G2 join Alex Theuma on The SaaS Revolution Show. Jacco and Godard are two of the speakers at SaaStock’s brand new Blueprint event, taking place on December 15, to provide the Blueprint to help SaaS CEOs…

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Brand-building, category creation and AMA with Anthony Kennada, CMO, Front

By Emily Byford | November 23, 2020

SaaStock offers a membership for SaaS Founders to connect with peers, learn from experts, and supercharge your growth. Membership includes regular online events led by SaaS subject matter experts, functional leaders, and fast-growing CEOs. We were delighted to welcome Anthony Kennada – CMO at Front and previously CMO at Gainsight…

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Real SaaS Revolutionaries: Benjamin Dell

By Emily Byford | November 20, 2020

We’re championing the Real SaaS Revolutionaries. The leaders and experts building the SaaS companies today that’ll shape our industry and community tomorrow. Each week we’ll be profiling some of the SaaS champions, nominated by their peers. Know someone who deserves the spotlight? They could be our next Revolutionary! Today’s Real…

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