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WORKSHOPS

November 23, 2020 | Online

A hands-on day of SaaS fundamentals with our partners

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Dedicated Content

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Expert Facilitators

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Curated Attendees

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Tailored Networking

Workshops just for you

On Monday 23 November, we’ve got a full day of dedicated workshops for SaaS founders, investors, and executives to deep dive into specific business challenges. These workshops are open to All-Access and Teams ticket holders only. 

You’ll join your peers in a structured learning environment, take part in in-depth discussions, and leave equipped with practical frameworks, methodologies, and solutions to tackle any obstacle. 

Our workshops will vary in length, style, topic and format. Once our agenda has been released, you'll be able to personalise your workshop program by using our theme-based filters. 

WORKSHOPS

CEO & LEADERSHIP

MON 23 NOV | TIME TBC

In this CEO workshop, we’ll share strategies for leading a successful SaaS business in the new normal. You’ll learn:

  • How to build & expand teams from a CEO’s perspective
  • How to find new life with new customers
  • When and how to pivot your company from one market to another

MARKETING

MON 23 NOV | TIME TBC

In this workshop, we’ll share how to master growth marketing in the new normal. You’ll learn:

  • How to unlock the voice of your customer for growth
  • How to build brand awareness & position your product for success
  • Which channels to utilise - so you can optimise traffic & audience generation

SELLING IN REMOTE

MON 23 NOV | TIME TBC

In this workshop, we’ll share how to build a winning sales strategy in remote. You’ll learn how to:

  • Build and manage a first line remote international sales team - PODs
  • Reach potential customers remotely: from asynchronous communication to social selling
  • Help in the decision making of the buyer: from internal alignment to upselling

SMARKETING

MON 23 NOV | TIME TBC

In this workshop focused on 'smarketing' (sales & marketing alignment), we’ll share:

  • The steps to build real marketing and sales alignment; from defining a sales ready lead definition to using a qualification matrix
  • How to use customer data to your advantage
  • The inbound tactics you can deploy to turn your sales team into ‘advisors’ rather than ‘sellers’